What she works on

Digital transformation, telecommunications, technology, project management, regulatory affairs, policy, programme leadership, strategic partnerships, digital economy.

Saira is working as the Country Lead Digital Transformation for GSMA1 in Pakistan. She focuses on the promotion and execution of the GSMA’s global programmes and advocacy initiatives at the country level, as well as managing and delivering regional priorities defined by its members through GSMA governance bodies. Her focus is to advance the impact, growth, and sustainability of digital economies by collaboration between the mobile industry, policymakers, and ecosystem.

Saira is a telecommunication & project management executive with around 18 years of experience in Technology, Project Management, Regulatory, Policy & Digital Transformation. Before joining the GSMA, Saira was working as Head of Projects at Apollo Telecom leading various technology projects with the telecom industry. Saira has also worked with UNAIDS & Cure2Children Foundation Italy.

Saira has a degree in Information Technology.